You've known for a year that ₹30K is too low. You've watched people with half your results charge triple. And every time a lead asks "what's the fee", the old number comes out of your mouth on autopilot, because you have no idea what to say to the clients already paying ₹30K. This file is that conversation, word for word: the announcement, the grandfathering line for existing clients, the new-lead script, and exactly what to say when someone flinches at ₹1L.
These aren't pricing "principles". They're the sentences. Here are two exactly as they appear in the file.
Why it works: you told them first, so they feel like insiders instead of victims. "Without a gap" quietly kills churn. And the referral line turns a price announcement into a 10-day referral campaign. Three jobs, one message, 90 words.
Why it works: you agreed. Nothing to push against. Then you changed the question from "is the price high" to "do you believe me", which is a question you can actually win. And the silence after "it is" does more work than any sentence you could put there.
That's 2 of 6. The other 4, including the public announcement, the new-lead price line, the "let me think about it" reply and the deadline mechanics, are in the PDF below.
Six word-for-word scripts, the ₹30K-to-₹1L math with a worked example, the grandfathering rules that keep your existing clients, and the 5 ways coaches sabotage their own raise. Where should we send it?
Six word-for-word scripts, the ₹30K-to-₹1L math with a worked example, the grandfathering rules that keep your existing clients, and the 5 ways coaches sabotage their own raise. Where should we send it?
✓ Instant download. No spam. Just the file, and occasionally something worth reading.
Tonight: send Script 3 to every current client, copy-paste, no edits. In a week your old clients are still there, two of them referred someone at the old rate, and the next new lead hears ₹1L from your mouth without a stammer.
Download Again ↓How many clients you actually need at ₹1L vs ₹30K, with a worked example, so the fear has a number to argue with.
The post that raises the price in public without sounding like a hostage note, and why you announce 14 days before.
The WhatsApp message that keeps every existing client, kills churn with four words, and turns them into a referral engine for 10 days.
How to say ₹1,00,000 out loud with an anchor and an EMI line so the number lands as a comparison, not a shock.
What to say when they say "that's a lot", "my friend charges ₹40K", "let me think", and "can you do ₹70K". Word for word.
Why a price raise without a date is a suggestion, and the exact 14-day countdown that makes it real.
A lead asked "what's your fee" on a call last Tuesday. You heard yourself say "thirty thousand" while your brain was screaming "say a lakh".
You saw a coach with a worse offer post "₹1.2L, 3 spots" and got three replies. You closed the app and made chai.
You did the math once: 20 clients at ₹30K is ₹6L. 6 clients at ₹1L is the same money and a third of the calls. You still haven't changed the number.
An existing client said "you're too cheap, you know that?" and you laughed and said "next year". That was two years ago.
You drafted the price raise post in Notes. It's been there since March. It starts with "So, I've been thinking..."
None of that is a pricing problem, it's a script problem. This file gives you the sentences, so the number in your head finally comes out of your mouth.
High Ticket Engine builds done-for-you appointment engines for coaches and consultants in India. Positioning, offer, sales video script, funnel, CRM, follow-ups and ads, built in 14 days, then fully automated. Now you have the manual version of this piece.
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That's the part we build. A done-for-you engine: positioning, offer, sales video script, funnel, pre-qualification, booking, nurture and ads. Live in 14 days, then fully automated. 5 to 7 ready-to-invest calls a day. 100+ in 30 days, or you don't pay. You show up and close.
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